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Sherwin-Williams and Benjamin Moore, Side by Side

We paint with both Sherwin-Williams and Benjamin Moore. Each makes several product lines at different levels. This guide lays out the main lines from the makers’ own data sheets, so you can compare numbers instead of ads.

Updated October 11, 2026

Read This First

The short version

  • Both brands make good lines at several levels, and the line matters more than the brand name.
  • Most interior lines from both makers list coverage of about 350 to 450 square feet per gallon.
  • Benjamin Moore Advance needs 16 hours before a second coat, while most wall paints recoat in 1 to 4 hours.
  • Each data sheet lists the binder, coverage, recoat time and temperature limits, so ask which line a bid uses.

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Direct Answer

Is Sherwin-Williams or Benjamin Moore better?

Neither wins across the board, because each brand has budget, mid and top lines.1 min read

Compare lines, not logos

The product line is what you are buying. Both companies sell entry, middle and premium lines with different binders and film builds. A premium line from either will outlast an entry line from the other. When you compare bids, compare the named line and sheen, not just the brand.

Exterior

Exterior lines, from the data sheets

Exterior lines from both makers can go on at 35°F, and Aura lists a 100°F surface maximum.1 min read

Reading the exterior table

Coverage and film build tell you how the paint is meant to go on. A lower coverage number usually means a thicker coat. All of these lines list a 35°F minimum, and our guide to the best time to paint in Texas explains why heat is the bigger limit here.

LineBinder, per the makerCoverage per gallonRecoatMinimum temperature
Sherwin-Williams Duration ExteriorAcrylic250 to 300 sq ft4 hours at 45°F and up35°F
Sherwin-Williams SuperPaint Exterior100% acrylic350 to 400 sq ft4 hours at 45°F and up35°F
Benjamin Moore Aura Exterior100% acrylic250 to 350 sq ft (low lustre)4 hours35°F, maximum 100°F surface
Benjamin Moore Regal Select Exterior100% acrylic latex275 to 375 sq ft4 hours35°F

Interior

Interior lines, from the data sheets

Interior lines list 350 to 450 square feet a gallon, low VOC, and a 50°F minimum.1 min read

Reading the interior table

Most interior lines look alike on paper. The differences show in recoat time, scrub resistance and how the sheen holds up. Benjamin Moore Advance and Sherwin-Williams Emerald Urethane Trim Enamel are the trim and cabinet paints, covered in our cabinet painting guide.

LineBinder, per the makerCoverage per gallonRecoatVOC
Sherwin-Williams Emerald InteriorStyrene acrylic350 to 400 sq ft4 hoursUnder 50 g/L
Sherwin-Williams Duration HomeStyrene acrylic350 to 400 sq ft4 hoursUnder 50 g/L
Sherwin-Williams ProClassicStyrene acrylic350 to 400 sq ft4 hoursUnder 50 g/L
Sherwin-Williams Emerald Urethane Trim EnamelUrethane modified alkyd350 to 400 sq ft4 hoursUnder 50 g/L
Benjamin Moore Aura Interior100% acrylic350 to 400 sq ft1 hourUnder 50 g/L
Benjamin Moore Regal Select Interior100% acrylic400 to 450 sq ft1 to 2 hoursUnder 50 g/L
Benjamin Moore Scuff-XAcrylic copolymer400 to 450 sq ft2 to 3 hoursUnder 50 g/L
Benjamin Moore benAcrylic400 to 450 sq ft2 hoursZero
Benjamin Moore AdvanceWaterborne alkyd400 to 500 sq ft16 hours48.5 g/L

Our Practice

How we choose a line for a job

Surface, sun, traffic and budget pick the line, and the bid names it in writing.1 min read

Matched to the job

The job picks the paint. Sun walls, wet rooms, cabinets and stucco each call for a different line, and budget sets the level. Every bid from our painting division names the product line and sheen in writing, so you can look up the same data sheets we used here.

Common Questions

Questions homeowners ask

Which paint brand is better, Sherwin-Williams or Benjamin Moore?

Neither across the board. Both make entry, middle and premium lines, and the line and sheen matter more than the brand. We use both.

What is the best exterior paint for Texas?

A 100% acrylic or premium acrylic exterior line put on at the right film build, in the right weather. On fiber cement, James Hardie recommends 100% acrylic topcoats.

Why does Benjamin Moore Advance take so long between coats?

It is a waterborne alkyd made to level and harden like an oil paint. Its data sheet lists a 16 hour recoat time.

What does VOC mean on a paint can?

Volatile organic compounds, the solvents that evaporate as paint dries. The data sheets for the interior lines in our table list under 50 grams per liter, and Benjamin Moore ben lists zero.

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